Customer Experience & Market Research Specialists
Insights Behind Top Brands
Transform customer feedback into strategic insight. From mystery shopping and satisfaction surveys to full customer-journey analysis, we help Irish businesses elevate service, loyalty and performance across every touch-point.
Why Choose Us?
Customer perceptions delivers tailored market research solutions to help you and your business gain a competitive edge, monitor performance and ultimately drive sales and revenue growth!
- 25 Years Experience
- Many Satisfied Users
- Globally Recognized
500+
Satisfied Clients
100%
Service Delivery
17,000+
Field Researchers
Our Services
Customer perceptions delivers tailored market research solutions to help you and your business gain a competitive edge, monitor performance and ultimately drive sales and revenue growth!
Mystery Shopping
We undertake in-person, telephone and online mystery shopping to give you a real-world view of your customer experience — including staff interaction, process compliance and service consistency.
Customer Satisfaction Surveys (C-SAT)
We design and deliver online, telephone and face-to-face satisfaction surveys to uncover your customers’ expectations, feelings and loyalty drivers.
Customer Journey & Experience Mapping
We map your customers’ end-to-end experience — identifying pain-points, gaps and opportunities for seamless improvement across channels.
Retail & Service Audit Programmes
We provide audit-style evaluations of your retail stores or service operations, benchmarking performance and driving standards.
How do we work?
- Discovery & Objective-Setting
- Design & Methodology
- Execution & Data-Collection
- Insight & Reporting
- Action & Follow-Up
Discovery & Objective-Setting
We begin by meeting you to understand your business, goals and customer experience ambitions.
#1
Design & Methodology
We tailor our approach — selecting the right tools, sample, channels and measurement for your specific needs.
#2
Execution & Data-Collection
Our trained researchers deploy across Ireland (and beyond, if needed) to gather reliable, actionable data.
#3
Insight & Reporting
We turn raw data into structured insight — benchmarking, identifying drivers, highlighting improvement opportunities.
#4
Action & Follow-Up
We support you in interpreting findings, implementing change and monitoring progress for ongoing improvement.
#5
What Our Customers Say
Customer perceptions delivers tailored market research solutions to help you and your business gain a competitive edge, monitor performance and ultimately drive sales and revenue growth!
"
Customer Perceptions have engaged with us in creating a bespoke test of the levels of service being provided across our retail partners in Dublin Airport. Their insights have helped us to visibly increase and measure improvements across all our key service metrics…. Always available and quick to respond to any queries they have been a pleasure to work with and I wouldn’t hesitate in recommending them to other businesses.
G O’K
Dublin Airport Authority, F&B
"
Customer Perception have worked with Applegreen for ten plus years. In this time they have consistently delivered Mystery Shopper Audits & Customer Survey Feedback with a consist high level of professionalism. We have found all team members to be highly engaged; willing to find solutions & suggest alternative ways of working which always delivered positive benefits for our business… We would have no hesitation in recommending them to any other business.
C O’C
Marketing Department, Applegreen plc
"
I highly recommend Customer Perceptions Ltd. We have been provided with compelling and concise communications in a timely manner. The quality has been superior, and their client-service attitudes are tremendous. They have helped us to identify areas of strength & opportunities for improvement. Always at the other end of the phone & willing to assist.
AJB
DHL – Telecommunications
"
It has been a pleasure to work with Customer Perceptions over the past year. Customer Perceptions are always quick to respond to any requests and have kept us informed of progress throughout all our projects. The interactive reports have been a valuable insight tool providing quality, action-oriented feedback on our customer experience. Overall, all our dealings have been very straightforward and easy with thoroughly professional outputs.
AK
Danske Bank – Financial
Join Hundreds of Satisfied Customers
Customer perceptions delivers tailored market research solutions to help you and your business gain a competitive edge, monitor performance and ultimately drive sales and revenue growth!
- +353 4293 33033
- info@customerperceptions.ie